Suitable for writers of long- or short-form, “Develop Your Online Presence” will explore how writers can navigate the maze of digital media, focus on their strengths and build their platforms in ways that meets their goals.
The sessions will address popular and emerging social networks and websites, including Twitter, Facebook, Pinterest, Tumblr, WordPress, Blogger and Goodreads. Discussion will also cover similar and unique challenges and opportunities of each channel. Additionally, writers will learn how to get published through social media and develop and execute long-term Facebook and Twitter strategies. The sessions will tackle common obstacles facing writers, such as writer’s block, fan engagement, marketing/branding, and offer practical steps on how to overcome these barriers.
Writers should be willing to explore social media sites such as Twitter and Facebook. There are no prerequisites for participation in “Develop Your Online Presence.” By the end of the 11-week course, writers will have a professional online platform in place.
“When you see what authors are doing today to market their works, the range of options can be overwhelming,” said Tessa Smith McGovern, founder of BookGirl.TV. “In our new, hyper-connected world, there are so many possibilities for getting your work recognized. But there’s a simple system and a series of steps to follow to get published and build your platform. In ‘Develop Your Online Presence,’ writers learn how to use social media in a fun, simple and quick way that upgrades their skills and enhances their daily lives.”
Registration includes eleven weeks of ongoing interaction:
• A weekly introductory video and lecture with assignments. Assignments typically take 20 to 30 minutes to complete.
• Weekly lectures and videos remain available for the whole eleven weeks of the course.
• Lectures can be printed and saved in a file for future reference.
• Peer group interaction via BookGirl.TV forum to ask questions, share resources, and make connections.
• One-on-one feedback on assignments from instructor Tessa Smith McGovern.
• Optional 30 minute phone consultation with instructor Tessa Smith McGovern at the end of the course.
• Money-back guarantee. If you’re not satisfied with the program within the first two weeks, receive a full refund.
McGovern is an award-winning short-story writer whose many publication credits include the Connecticut Review and the English Arts Council at the Southbank Centre, London. She is also an instructor at Sarah Lawrence College. McGovern’s knowledge of the Internet, the publishing world and the steps to successful digital publishing brings valuable insight into long- or short-form, fiction, non-fiction or poetry for beginners to advanced writers.
McGovern is also founder and editor of eChook™ Digital Publishing, which publishes short-story collections on multiple mobile platforms as well as original web-based stories at echook.com. eChook attracts thousands of readers in 100+ countries with 26 million impressions on Facebook and 1,100+ Twitter followers. In January 2013, she launched BookGirl.tv, a new resource for female readers and writers. Designed to connect, inform and motivate, BookGirl.TV empowers women to have fun, find balance and achieve goals through a free bi-weekly e-newsletter offering book recommendations, online writing courses, book quizzes, exclusive Limited Edition Collectibles, free books, gifts and more.